About Obeng Hair Coach

Created by Black women, for Black women

We’re here to change the way you feel about your natural hair—through expert advice, tailored routines, and custom-made products that actually work.

Natural afro-textured hair is beautiful, but often misunderstood

—even within the haircare industry.

At Obeng Hair Coach, we believe your hair deserves more than one-size-fits-all advice and trial-and-error products.

That’s why we offer virtual consultations and custom plant-based blends, designed around you.

Our mission is simple: to help Black women love, embrace and be proud of their natural hair.

The Founder: Fauset Obeng

Fausat went natural in 2014 after years of struggling to find advice and products that worked for her hair type. Inspired by her own journey, she created Obeng Hair Coach to offer the kind of personalised support she wished she’d had.

The name Obeng means “intelligent” in the Ghanaian Twi language—perfectly fitting our approach: intelligent haircare that’s rooted in culture, science, and self-love.

What We Offer

  • 1:1 30 minutes virtual video call with a qualified Hair Coach
  • Custom-made hair oils and butters formulated to your needs
  • Deep-dive hair assessments and personalised care plans
  • A supportive online space for learning and sharing

Every part of our process is tailored to you—because no two heads of hair are the same.

We believe a woman's hair, is her crowning glory!

We believe every woman should feel confident in her natural hair—without compromise, confusion, or chemicals.

Join the Movement

Thousands of women are reclaiming the joy of natural hair with the right advice, products, and care. You can too.